The Healthcare Marketer http://amarketingconnection.com/blog I love marketing for the healthcare industry. Copywriters, marketers, consultants, coaches, business owners, managers...welcome, learn and share. We\'d love to hear what you have to say! Tue, 28 Jul 2009 04:40:46 +0000 http://wordpress.org/?v=2.5.1 en
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©Kelly Robbins kelly@AMarketingConnection.com (Kelly Robbins) kelly@AMarketingConnection.com 1440 Health care marketing plan, Health care marketing articles, marketing, consulting, Colorado, physician practice marketing, medical marketing, practice building, practice coaching, marketing tips for alternative healthcare, practice marketers "Sounds of Marketing" is an Internet based podcast (radio program) that is produced and distributed across the Internet on a bi-monthly basis. The Sounds of Marketing podcasts include tips, trends and tools for entrepreneurs and marketers across the world. Kelly Robbins Kelly Robbins kelly@AMarketingConnection.com No no http://amarketingconnection.com/blog/wp-content/plugins/podpress/images/powered_by_podpress.gif The Healthcare Marketer http://amarketingconnection.com/blog 144 144 Capturing Clients Contact Information http://amarketingconnection.com/blog/?p=114 http://amarketingconnection.com/blog/?p=114#comments Wed, 16 Jul 2008 22:52:14 +0000 admin http://amarketingconnection.com/blog/?p=114 Today’s podcast discusses the art of capturing clients and prospects contact information. When is the best time to capture it, what should you ask for, what are some things you can do with it? Best practices for holistic marketing practitioners.

To your success!
Kelly Robbins
www.AMarketingConnection.com

]]> http://amarketingconnection.com/blog/?feed=rss2&p=114 6:12 Today's podcast discusses the art of capturing clients and prospects contact information. When is the best time to capture it, what should you ask for, ... Today's podcast discusses the art of capturing clients and prospects contact information. When is the best time to capture it, what should you ask for, what are some things you can do with it? Best practices for holistic marketing practitioners. To your success! Kelly Robbins www.AMarketingConnection.com holistic,marketing,practitioners,,podcasts Kelly Robbins no No Do you know why your patients come back? http://amarketingconnection.com/blog/?p=113 http://amarketingconnection.com/blog/?p=113#comments Wed, 14 May 2008 17:21:49 +0000 admin http://kellyrobbinsllc.com/wp/?p=119 Why do your patients keep coming back? Patients visit holistic practitioners the first time for a specific reason. It could be your price, your location, a referral. Information you provide them in your marketing and advertising. After they’ve come for the first visit or two that reason changes. This week’s issue of The Sounds of Marketing discusses the different energy you need to keep patients rather than attract them in the first place.

 To your success!

Kelly Robbins

www.AMarketingConnection.com

]]> http://amarketingconnection.com/blog/?feed=rss2&p=113 4:41 Why do your patients keep coming back? Patients visit holistic practitioners the first time for a specific reason. It could be your price, your location, ... Why do your patients keep coming back? Patients visit holistic practitioners the first time for a specific reason. It could be your price, your location, a referral. Information you provide them in your marketing and advertising. After they#8217;ve come for the first visit or two that reason changes. This week#8217;s issue of The Sounds of Marketing discusses the different energy you need to keep patients rather than attract them in the first place.  To your success! Kelly Robbins www.AMarketingConnection.com podcasts Kelly Robbins no No How well do you know your target market http://amarketingconnection.com/blog/?p=109 http://amarketingconnection.com/blog/?p=109#comments Wed, 16 Apr 2008 19:42:48 +0000 admin http://kellyrobbinsllc.com/wp/?p=118 How well do you know your existing patients? CAM practitioners in the holistic health market must learn about their patients beyond demographic information to truly meet their needs and create a prosperous practice.

To your success! Kelly Robbins www.AMarketingConnection.com

 

]]> http://amarketingconnection.com/blog/?feed=rss2&p=109 6:21 How well do you know your existing patients? CAM practitioners in the holistic health market must learn about their patients beyond demographic information to truly ... How well do you know your existing patients? CAM practitioners in the holistic health market must learn about their patients beyond demographic information to truly meet their needs and create a prosperous practice. To your success! Kelly Robbins www.AMarketingConnection.com   podcasts Kelly Robbins no No How to Explain Your Services Quickly and Concisely http://amarketingconnection.com/blog/?p=105 http://amarketingconnection.com/blog/?p=105#comments Fri, 21 Mar 2008 12:59:01 +0000 admin http://kellyrobbinsllc.com/wp/?p=112 Health care marketers and practitioners can learn to start a conversation about their business with two simple sentences. When you are first introduced to someone what you say and how you describe what you – beyond “I’m a massage therapist” – can lead you to more business and referrals than you can dream of. Learn what to say and how to say it in this week’s issue of The Sounds of Marketing.

To your success!

Kelly Robbins
www.AMarketingConnection.com

]]> http://amarketingconnection.com/blog/?feed=rss2&p=105 6:24 Health care marketers and practitioners can learn to start a conversation about their business with two simple sentences. When you are first introduced to someone ... Health care marketers and practitioners can learn to start a conversation about their business with two simple sentences. When you are first introduced to someone what you say and how you describe what you " beyond Im a massage therapist " can lead you to more business and referrals than you can dream of. Learn what to say and how to say it in this weeks issue of The Sounds of Marketing. To your success! Kelly Robbins www.AMarketingConnection.com podcasts Kelly Robbins no No 3 Tips for Making Positive Change in Our Life http://amarketingconnection.com/blog/?p=93 http://amarketingconnection.com/blog/?p=93#comments Tue, 08 Jan 2008 19:12:07 +0000 admin http://kellyrobbinsllc.com/wp/?p=100 Sick of the status quo? You are going to stay in the same place if you keep doing the same things. In this edition of The Sounds of Marketing, Kelly Robbins gives up 3 tips for making positive change in our life.

]]> http://amarketingconnection.com/blog/?feed=rss2&p=93 6:23 Sick of the status quo? You are going to stay in the same place if you keep doing the same things. In this edition of ... Sick of the status quo? You are going to stay in the same place if you keep doing the same things. In this edition of The Sounds of Marketing, Kelly Robbins gives up 3 tips for making positive change in our life. podcasts Kelly Robbins no No Managing Writers http://amarketingconnection.com/blog/?p=88 http://amarketingconnection.com/blog/?p=88#comments Wed, 17 Oct 2007 22:35:30 +0000 admin http://kellyrobbinsllc.com/wp/?p=94 In this edition of The Sounds of Marketing, Kelly Robbins interviews Elizabeth Frick on the topic: “Managing Writers”

Bette FrickElizabeth (Bette) Frick, the Text Doctor®, teaches technical and business writing for international, national, and Denver-Metro companies. Her interactive classes and practical workshops help learners of all ages and academic and cultural backgrounds acquire effective communication skills. She won the 2002 Excellence in Training award from the Association of Professional Communications Consultants (APCC).

Dr. Frick holds a Ph.D. in English from the University of Minnesota. She served as President of the Society for Technical Communication (STC), Twin Cities Chapter (2003-2004).

Dr. Frick recently relocated to the Denver Metro area because she fell in love with her brand new grandson, Axel, born in Boulder. Bette has a new granddaughter, Nova Colleen, also born in Boulder, in April, 2007.

Elizabeth (Bette) Frick, Ph.D.
Boulder CO 80301
303-527-2989
www.textdoctor.com

]]> http://amarketingconnection.com/blog/?feed=rss2&p=88 16:06 In this edition of The Sounds of Marketing, Kelly Robbins interviews Elizabeth Frick on the topic: "Managing Writers" Elizabeth (Bette) Frick, the Text Doctor, teaches technical ... In this edition of The Sounds of Marketing, Kelly Robbins interviews Elizabeth Frick on the topic: "Managing Writers" Elizabeth (Bette) Frick, the Text Doctor, teaches technical and business writing for international, national, and Denver-Metro companies. Her interactive classes and practical workshops help learners of all ages and academic and cultural backgrounds acquire effective communication skills. She won the 2002 Excellence in Training award from the Association of Professional Communications Consultants (APCC). Dr. Frick holds a Ph.D. in English from the University of Minnesota. She served as President of the Society for Technical Communication (STC), Twin Cities Chapter (2003-2004). Dr. Frick recently relocated to the Denver Metro area because she fell in love with her brand new grandson, Axel, born in Boulder. Bette has a new granddaughter, Nova Colleen, also born in Boulder, in April, 2007. Elizabeth (Bette) Frick, Ph.D. Boulder CO 80301 303-527-2989 www.textdoctor.com podcasts Kelly Robbins no No Something fun http://amarketingconnection.com/blog/?p=86 http://amarketingconnection.com/blog/?p=86#comments Fri, 21 Sep 2007 22:33:14 +0000 admin http://kellyrobbinsllc.com/wp/?p=90 I thought this video was funny and wanted to share :)

]]> http://amarketingconnection.com/blog/?feed=rss2&p=86 1:58 I thought this video was funny and wanted to share :) I thought this video was funny and wanted to share :) Uncategorized Kelly Robbins no No Creating a Unique Selling Point http://amarketingconnection.com/blog/?p=85 http://amarketingconnection.com/blog/?p=85#comments Wed, 12 Sep 2007 19:26:54 +0000 admin http://kellyrobbinsllc.com/wp/?p=89 In this Sounds of Marketing podcast edition, we discuss what makes you different from your competition? How do you stand out? Do you know? If you are not sure or want some help in definining your USP (Unique Selling Point), listen as I walk you through some exercises to help you come up with some ideas.

]]> http://amarketingconnection.com/blog/?feed=rss2&p=85 5:03 In this Sounds of Marketing podcast edition, we discuss what makes you different from your competition? How do you stand out? Do you know? If ... In this Sounds of Marketing podcast edition, we discuss what makes you different from your competition? How do you stand out? Do you know? If you are not sure or want some help in definining your USP (Unique Selling Point), listen as I walk you through some exercises to help you come up with some ideas. podcasts Kelly Robbins no No The Sounds of Marketing Podcast Episode #1 http://amarketingconnection.com/blog/?p=80 http://amarketingconnection.com/blog/?p=80#comments Fri, 24 Aug 2007 01:32:38 +0000 admin http://kellyrobbinsllc.com/wp/?p=82 Welcome officially to The Sounds of Marketing show brought to you by The Healthcare Marketer and A Marketing Connection Inc.

Twice a month I will be posting podcast episodes for you to listen to or subscribe (instructions below). Please read the below information for more details:)

The “Sounds of Marketing” is an Internet based podcast (radio program) that is produced and distributed across the Internet on a bi-monthly basis. The Sounds of Marketing podcasts include tips, trends and tools for entrepreneurs and marketers across the world.

In its most basic form, a podcast is prerecorded audio that can be listened to on any computer or downloaded to any MP3 player/media player, not just Ipods! Part of podcasting’s explosive success can be attributed to RSS (real simple syndication). This is a file that contains information about each show and disseminates the data to a central application on your computer called an aggregator. RSS will also communicate to many podcast directory sites (many of which are ranked in the top 5% for ALL podcasts), enabling the “Sounds of Marketing” show to be accessed by thousands of websites. In simple terms, if a listener likes the podcast, they can choose to subscribe, meaning that the instant a new show is posted online, it will be automatically sent to the individual’s computer or media device.

The feed to subscribe to The Sounds of Marketing is:
http://kellyrobbinsllc.com/wp/?feed=podcast

To subscribe to this podcast using iTunes (a popular podcasting program) follow the following instructions:

1) Open iTunes
2) Click on “Advanced” in the menu on top
3) Click on the option “Subscribe to Podcast”
4) Enter the Podcast feed:
http://kellyrobbinsllc.com/wp/?feed=podcast
5) Click ok
6) Update the podcast (right click on the name of the podcast and click “update podcast”) to download the latest episode.
7) New episodes are posted every 2 weeks - update your podcast to download the newest episode

Note: All Podcasts are free :)
Other podcast program such as Juice, ipodder, etc have options to subscribe using a feed URL. Follow the instructions in the help file for subscriber to the podcast and be sure to use the feed
http://kellyrobbinsllc.com/wp/?feed=podcast

Now… for our first “official podcast”:

Kelly Robbins interviews Philippa Kennealy

Philippa Kennealy MD MPH CPCC PCC is President of The Entrepreneurial MD. As a coach with ICF-recognized certification, she works with physicians who are struggling to become entrepreneurs and build their own successful businesses or thriving practices.

Philippa is passionate about professional development for physicians that permits them to reinvigorate their careers and overcome burnout. As reported to her repeatedly, physicians long for more control over their lives. And given a decent chance and mentoring, they also excel in leadership positions.

Check out her site at http://www.entrepreneurialmd.com

]]> http://amarketingconnection.com/blog/?feed=rss2&p=80 26:19 Welcome officially to The Sounds of Marketing show brought to you by The Healthcare Marketer and A Marketing Connection Inc. Twice a month I will be ... Welcome officially to The Sounds of Marketing show brought to you by The Healthcare Marketer and A Marketing Connection Inc. Twice a month I will be posting podcast episodes for you to listen to or subscribe (instructions below). Please read the below information for more details:) The Sounds of Marketing is an Internet based podcast (radio program) that is produced and distributed across the Internet on a bi-monthly basis. The Sounds of Marketing podcasts include tips, trends and tools for entrepreneurs and marketers across the world. In its most basic form, a podcast is prerecorded audio that can be listened to on any computer or downloaded to any MP3 player/media player, not just Ipods! Part of podcastings explosive success can be attributed to RSS (real simple syndication). This is a file that contains information about each show and disseminates the data to a central application on your computer called an aggregator. RSS will also communicate to many podcast directory sites (many of which are ranked in the top 5% for ALL podcasts), enabling the Sounds of Marketing show to be accessed by thousands of websites. In simple terms, if a listener likes the podcast, they can choose to subscribe, meaning that the instant a new show is posted online, it will be automatically sent to the individuals computer or media device. The feed to subscribe to The Sounds of Marketing is: http://kellyrobbinsllc.com/wp/?feed=podcast To subscribe to this podcast using iTunes (a popular podcasting program) follow the following instructions: 1) Open iTunes 2) Click on Advanced in the menu on top 3) Click on the option Subscribe to Podcast 4) Enter the Podcast feed: http://kellyrobbinsllc.com/wp/?feed=podcast 5) Click ok 6) Update the podcast (right click on the name of the podcast and click update podcast) to download the latest episode. 7) New episodes are posted every 2 weeks - update your podcast to download the newest episode Note: All Podcasts are free :) Other podcast program such as Juice, ipodder, etc have options to subscribe using a feed URL. Follow the instructions in the help file for subscriber to the podcast and be sure to use the feed http://kellyrobbinsllc.com/wp/?feed=podcast Now... for our first "official podcast": Kelly Robbins interviews Philippa Kennealy Philippa Kennealy MD MPH CPCC PCC is President of The Entrepreneurial MD. As a coach with ICF-recognized certification, she works with physicians who are struggling to become entrepreneurs and build their own successful businesses or thriving practices. Philippa is passionate about professional development for physicians that permits them to reinvigorate their careers and overcome burnout. As reported to her repeatedly, physicians long for more control over their lives. And given a decent chance and mentoring, they also excel in leadership positions. Check out her site at http://www.entrepreneurialmd.com podcasts Kelly Robbins no No